IM Guide No. 1 : Adjust your mindset

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Internet Marketing is not a get rich quick scheme , whatever you have seen something like "$100 per day in 2 hrs by selling something" or "$1000 per month from AdSense while you're in your pajamas" , as an IM newbie , i advise you to totally forget about it . What you've seen in the ads are achievable but not an overnight thing , it takes countless of trial and error , mistake , disappointment , not to mentioned the emptiness each time you look into your earning. Those Ads , is an Ads , their purpose is to create and amplify your internal desire which force you to fulfill your inner emptiness by buying their product , the result , you will end up buying more and more IM products and yet still earning big ZERO . If you have "Get Rich Quick" mindset , you better get rid of them from now on.

Internet marketing is a business . A business sell product or service to the market. If you think from this perspective , in order for a business to make profit by selling product and service , they first need to :

1.Understand the market and its population
2.Determine Demand and Supply
3.Analyze market competition
4.Create product or resell other ppl product or service to fulfill the market demand
5.Product positioning and differentiation
6.Setup shop and establish distribution channel and network for your product
7.Hire staff to take care of the business
8.Market product to preselected market segment
9.Provide good service to customer and establish long term recurring buying relation with them
10.Expand your business

If you compare this to Internet Marketing , it is no surprise that they shared some common characteristics . As an Internet Marketer , you need to :

1.Understand the online population , after all , Internet Marketing is selling product or service to those who surf and buy from the internet. Selling product to a country with high online population is critical to ensure a profitable online business.

2.The big advantage of an online business over off line business is the easiness to obtain critical market statistic information such as demand and supply data from major search engine companies such as Google , Yahoo and MSN. There are plenty of tools out there which help you to compile and analyze the demand and supply of a your product . You can do it without paying any serious money , sometime you even can get them from free .

3.Analyze market competition , before you can go ahead with your online business idea , do a search in Google , Yahoo and MSN with your product keyword. Check the total results return , the less the better.

4.Once you have found a product with high demand but low supply , it is time to create a product to fulfill the demand . You can do it by creating your own product or by being an affiliate to other people product which gains your commission with each successful sales.This is also known as Affiliate Marketing in general. There are also other way to earn money without selling any product such as Google AdSense .

5.In order to establish the product uniqueness , an Internet Marketer usually will provides free bonuses or other valued added service to further encourage a potential customer to buy from them. After all if you are selling the same product with thousand of other internet marketers
how to you convince a potential customer to buy from you ?

6.Now , you have a solid product to sell , it is time to setup a website to introduce your product to the market.It doesnt' need to be fancy , a free blogger blog will do a sufficient job

7.The advantage of Internet Marketing is that you can start the whole business by yourself .Once your business start growing , you might want to consider to hire a full time customer service assistant for after sales support.If you have few extra to spend , you can outsource your work too , it isn't hard to find any good outsource service on the Internet.

8.Once your product and website is ready , it is time to pull some visitors to your website.You can do it via Pay per click advertising , article marketing , web 2.0 social networking which I will talk more about them later.The key point here is to market to the right market group and segment , you don't want to market a hair loss product to those who looking how to cure their headache problem.

9.Encourage your visitor and customer to sign up your mailing list so you can periodically send them quality information , you can also notify them about your next big cool product which they might interested. Mailing list is important for an online business because these are targeted visitors or customers , i.e. they already have interest or have bought your product , so it isn't hard to promote a similar or related products to them in the future.

10.Once your online business start generating consistent monthly income , it is wise to
reinvest part of your profit to further enhance its market position .It is also wise to expand the business to other related and profitable market.

In a nutshell Internet Marketing is not much different from any tradition business , the only different is the way to implement them.

I hope you will change your mindset now and take Internet Marketing as a serious business. When you do it right , it will brings you a continuous flow of passive revenue for many years to come and one day you might be able to quit your day job and be a full time internet marketer.

When you change the way you see things, the things you see change

Welcome , New Year New Face

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It has been a while i wanted to get a more decent look for my blog , hope you will like it.
Beginning of 2008 while i am still working out to break the zero barrier , I will start posting on niche marketing which involves market and keyword research , article content , backlink generation that i have learned in the process . So keep an eye on this blog :)

About This Blog

This is my internet marketing journey blog . As an internet marketing newbie , we always overloaded by information from various sources. My objective is to share what i have learned and practice throughout this amazing journey . The goal is to earn $1 a day , everyday , the passive way . I am just an average joe and I strongly believe that if i can do it , you can too !